Post by account_disabled on Feb 18, 2024 4:09:28 GMT -5
Why send visitors to a dead social account? You’re just inviting them to leave your site. People don’t get onboard empty bandwagons. social widget The Moz Blog uses a social widget to show off their huge following to new visitors. 6. “As seen in…” Media Logos If you’ve ever gotten covered by the media, you have a chance to improve your credibility and conversion rate. Right there on the homepage, show logos of news media and websites that have mentioned you. This works great for businesses involved .
If you’ve ever guest posted on a well-known site, add the logo to your homepage Buy TG Database or your bio page. media logos The Edo Interactive home page shows both current and past press mentions. 7. Trust Boxes Here’s a way to put a lot of credibility into a small space: create a “trust box” of social proof icons and logos on your home page. Here are some things you can put inside: Association memberships: industry associations and chambers of commerce BBB membership / ratings Yelp ratings: local businesses Security certificates: technical and ecommerce sites Awards: any company that’s won anything trust seals By adding a trust box filled with awards to the footer, Nitel builds credibility on every page.
Also notice the testimonials, which name the industry, but not the specific client. Keep the Bandwagon Going Keep a file of all the social proof you can find. Here are a few ways to not let the good stuff slip by: Use an email folder to save emailed compliments. Use the favorite button in Twitter to save complimentary tweets. Take screenshots to save other complementary social media posts. Use a big envelope to save those handwritten thank you notes. Keep putting them out there. Try to put something on every page of your site. Pull quotes from LinkedIn recommendations, and add them to your team pages. Even your thank you page is an opportunity to build more credibility. The music on this bandwagon never stops.
If you’ve ever guest posted on a well-known site, add the logo to your homepage Buy TG Database or your bio page. media logos The Edo Interactive home page shows both current and past press mentions. 7. Trust Boxes Here’s a way to put a lot of credibility into a small space: create a “trust box” of social proof icons and logos on your home page. Here are some things you can put inside: Association memberships: industry associations and chambers of commerce BBB membership / ratings Yelp ratings: local businesses Security certificates: technical and ecommerce sites Awards: any company that’s won anything trust seals By adding a trust box filled with awards to the footer, Nitel builds credibility on every page.
Also notice the testimonials, which name the industry, but not the specific client. Keep the Bandwagon Going Keep a file of all the social proof you can find. Here are a few ways to not let the good stuff slip by: Use an email folder to save emailed compliments. Use the favorite button in Twitter to save complimentary tweets. Take screenshots to save other complementary social media posts. Use a big envelope to save those handwritten thank you notes. Keep putting them out there. Try to put something on every page of your site. Pull quotes from LinkedIn recommendations, and add them to your team pages. Even your thank you page is an opportunity to build more credibility. The music on this bandwagon never stops.